This is what universal bulk billing really costs…
🧨
8 is the new 19
7 to 8 minute consults will become the new norm. 19 minutes has been a stable consulting duration for some time amongst GPs, as most recently reported in the 2024 RACGP HOTN report. Slow medicine does not fit with bulk-billed medicine
🧠
No Time for Mental Health
Refer all mental health consults to your local publicly funded mental health centre for excellence 20-minute+ consults are not financially viable, and are poorly remunerated compared to shorter consults
⏳
Two Into Ten Won’t Fit
One problem per 10-minute appointment. No exceptions
💸
Freebie Free
If it does not attract an MBS rebate, it attracts a full private fee (eg, NDIS Medical Reports, Commercial Drivers Licence Renewals, Medicolegal paperwork)
⌨️
Augment Analogue
Brevity and Compliance are of the essence. If patient fees are going down, then demand is going up. Either you get smarter with systems, or you burn out trying to carry it all. Universal bulk billing only works at scale and scale needs automation. If you hate tech, get help with it. Don’t ignore it.
🩺
Prevention in Arrears
You won’t be able to squeeze preventive care into fast-paced consults. All preventative health opportunities identified will require a future appointment to explore further
🚫
Penalise DNA
Missed appointments? Wasted time. Lost revenue. If you’re not willing to charge for no-shows in a bulk billing model, you’re volunteering for losses.
⚖️ Here’s the truth:
These aren’t just “risks.”
They are the logical end point of saying ‘yes’ to a system that pays you less to care more. Every sin above represents a piece of your autonomy, clinical standards, or Practice identity that is at risk of erosion.
🧠 And if even one of these made you uncomfortable…
Good.
It means you care. It means you’ve built something worth protecting.
✅ Want help making sure this isn’t your Practice’s future?
At Scale My Clinic, we help General Practice Owners like you build profitable, autonomous, high-impact Practices, without selling your soul to bulk billing.
📞 Book a 20-minute Practice Growth Call
We’ll walk through your Practice’s numbers, risks, and goals and map out the next best step to protect what you’ve built.
Who This is For:
- Privately held General Practice Owners who have been in operation for over 6 months
- Those who want results immediately and need to scale their Clinics
This is NOT for:
- Not-For-Profits
- Corporates
- Non-Owners
🔥 Trusted by General Practices Across Australia
🚀 100+ GP Owners are already preparing for the bulk billing changes. Don’t get left behind!
EXCELLENT Based on 72 reviews Posted on sina niknejadTrustindex verifies that the original source of the review is Google. Great team, supportive and knowledgeable. It’s always a pleasure to work with them.Posted on Anjali PalmerTrustindex verifies that the original source of the review is Google. An absolutely incredible team of mentors and support staff who provide unmatched guidance, expertise, and smart strategies to build a high-level general practice. Their support goes beyond business—they help you grow as a person, develop a highly functional and aligned team, and achieve outstanding results for both your business and your patients. Their unwavering focus on patient-centered care, combined with ethical and strategic business success, is truly remarkable. If you want a thriving general practice that works for you, your team, and your community—this is the place to be!Posted on Cass QuiltyTrustindex verifies that the original source of the review is Google. SMC provides me with a like minded community of fabulous people all working hard to create a clinic we are proud to own. I would highly recommend them to assist you throughout your ownership journey. They offer valuable insights, support in a very inclusive environment. Ownership can be lonely - not with SMC. I love them!Posted on Jessica RankinTrustindex verifies that the original source of the review is Google. SMC sessions have become a highlight of our week. The opportunity to learn from true experts in General Practice while connecting with like-minded professionals is invaluable. Both the practice and my professional development have benefited significantly from the SMC program. The shared experiences and insights have streamlined our business operations and practice management. Thank you to the entire team for creating such an impactful learning community.Posted on JamalTrustindex verifies that the original source of the review is Google. fantastic team. Responsive. Passionate. They help me deliver to my customers a top tier service and improve my offerings to help make it easier for me to run my business better.Posted on Sally ReddenTrustindex verifies that the original source of the review is Google. Couldn’t recommend the SMC team enough. Structured, documented and proven way to upgrade your clinic from average to Awesome!! Championing GPs and GP clinics!!Posted on Michelle CrockettTrustindex verifies that the original source of the review is Google. Scale My Clinic is perfectly designed for GP owners to excel in the business of general practice. In addition, they provide a community to share ideas & information with other like-minded GP owners.Posted on D SmithTrustindex verifies that the original source of the review is Google. Like all premium products, reassuringly expensive! …will divide the world of GP into those that ‘have’ and those that ‘won’t’ …and good-luck to those who don’t - you’re up again those of us with Super-Powers 😎Posted on Nerida McDonaldTrustindex verifies that the original source of the review is Google. I joined Project X almost 12 months ago with a profitable practice and 25 years of practice ownership experience, looking for support and coaching while I expanded my practice to new premises. I balked at the cost initially but took the plunge. With the support, skills and strategies that I have received from the project X team, I have set up my new practice with a solid three and ten year plan and with lease incentives, landlord contributions, pathology sublease contribution and increased service fees, I will have contributed $1m to the bottom line of my practice over the coming three years. A massive thank you to Sachin, Todd, Sarah, Emily and the whole project X team. Thanks to you, the future of GP owned general practice in Australia is looking very, very bright. 😎Verified by TrustindexTrustindex verified badge is the Universal Symbol of Trust. Only the greatest companies can get the verified badge who has a review score above 4.5, based on customer reviews over the past 12 months. Read more