Project X is Australia’s premier business coaching group, exclusively for General Practice Owners.

We empower you with expert coaching, proven systems, and community support to build thriving Clinics that achieve profitability, operational efficiency, and work-life balance.

Whether you’re a solo Clinic Owner, managing a medium-sized Practice, or overseeing multi-site Clinics, Project X provides everything you need through comprehensive group coaching. From boosting profitability to saving time and building a high-performing team, we’ll help you create the thriving business and balanced life you envisioned when you first started.

No matter where you are on your journey, a complete business upgrade awaits.

Want to see how this works
for your Practice?

What You Get

Plan

Start with a clear, actionable plan. Commit just 3 hours per week to focused improvement activities, and see measurable progress as you work towards transforming your Practice.

Tools

  • On-Demand Member Library: Access a constantly growing collection of step-by-step guides, templates, worksheets, and training videos designed to help you implement proven systems quickly and effectively.
  • Proven Systems: Each resource is tailored to save time, boost efficiency, and increase profitability.

Help

  • Expert Coaching: Receive personalised advice and practical strategies from Scale My Clinic’s expert coaches, helping you and your team overcome real-world challenges.
  • Exclusive Community: Join the Project X community of Practice Owners and Managers to share ideas, collaborate, and find solutions with like-minded peers.
  • Support for Managers: Your Practice Manager gets full access to coaching, content, and a peer group to help them grow professionally and lead your team to success.

Why This Matters

By focusing on a clear plan, practical tools, and expert help, you’ll create a thriving, high-performing Practice with a unified team that’s aligned with your vision. Whether it’s boosting profitability, saving time, or building a stronger team, you’ll have everything you need to succeed.
Want to see how this works for your Practice?

Do You Qualify?

We work exclusively with Owners who meet these criteria:

You are a Private Practice Owner

we don’t work with corporates.

You can commit 3 hours per week

to focused improvement activities.

You are ready to learn and take action

to implement proven strategies.

You have a budget

for coaching and business improvement.

If this sounds like you, we’re ready to help you transform your Practice and achieve your goals.
Want to see how this works for your Practice?
How It Works

Follow our proven Practice Success Roadmap™ to take your Practice from where it is now to where you want it to be. The roadmap combines foundational steps with ongoing improvement through the Cycle of Success:

Foundational Steps
  1. Practice Growth Call:
    • We review your application to ensure we’re a great fit and discuss your goals.
  2. Practice Success Interview:
    • Assess your current situation, identify key challenges, and create a plan to bridge the gap.
  3. My Foundation X Call:
    • Work 1:1 with expert coaches to create your first game plan, identify priorities, and gain momentum.
  4. Foundation X:
    • Focus on the essentials with step-by-step guidance to achieve quick wins and build confidence. Examples include improving team meeting rhythms or boosting revenue through simple billing opportunities.
  5. My Project X Plan:
    • Develop a tailored game plan with expert guidance to meet your Practice’s unique needs and long-term goals.
Cycle of Success

Once the foundational steps are complete, enter the Cycle of Success—an ongoing system to drive growth and continual improvement:

  • Weekly Webinars:
    Live sessions for Owners, Practice Managers, and Nurses, offering actionable strategies to keep your team aligned and progressing.
  • 6-Week Gameplan:
    Focused sprints to achieve specific goals, such as launching a new service, improving retention, or streamlining operations.
  • Events:
    Immersive workshops and conferences to deepen your expertise, connect with peers, and gain fresh ideas.
  • Help:
    Access expert coaches and the Scale My Clinic team for support and guidance whenever challenges arise.
  • Curated Community:
    You and your Practice Manager join an exclusive community of growth-focused Practice Owners and Managers. Share strategies, solve challenges, and collaborate with like-minded peers to keep your team aligned and thriving.
Why It Works

This system fits into 3 hours per week, making it manageable for even the busiest Owners. With a clear roadmap, proven systems, and expert guidance, you’ll achieve real results without adding stress.

Whether you need more time, higher profitability, or a motivated team, the Practice Success Roadmap™, combined with the Cycle of Success, delivers lasting transformation while creating balance and freedom in your life.

Want to see how this works for your Practice?

Success Stories

CPD Major Provider